Last updated: August 16, 2026

At TIRTAM, operated by Trayakshyuga Commerce LLP ("TIRTAM", "we", "our", or "us"), we respect your privacy and are committed to protecting your personal information.

TIRTAM operates this website and online store, including all related information, content, features, tools, products, and services (collectively, the "Services"). TIRTAM is powered by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, process, store, and disclose your personal information when you visit, use, or make a purchase through our Services, or otherwise communicate with us.

Please read this Privacy Policy carefully. By using or accessing our Services, you acknowledge that you have read and understood how we collect, use, and disclose your information as described in this Privacy Policy.

1. Personal Information We Collect

When we use the term "personal information," we mean information that identifies you or can reasonably be linked to you.

Depending on how you interact with our Services and as permitted or required by applicable law, we may collect the following information:

Contact Information

This may include:

• Name

• Billing address

• Shipping address

• Email address

• Phone number

Payment & Transaction Information

This may include:

• Payment method

• Transaction details

• Payment confirmation

• Order details

• Other information necessary to process your purchase

Payment card information may be processed by our payment service providers. We generally do not directly store complete payment card details.

Account Information

If you create an account, we may collect:

• Name

• Email address

• Account credentials

• Account preferences

• Account settings

• Order history

Order Information

This may include:

• Products viewed or purchased

• Items added to your cart

• Wishlist activity, where available

• Previous purchases

• Returns or refund requests

• Order numbers

• Shipping and tracking information

Communications

We may collect information you provide when you contact us, including information contained in:

• Emails

• Customer support requests

• Chat conversations

• Other communications with TIRTAM

Device & Usage Information

We may automatically collect information such as:

• IP address

• Browser type

• Device type

• Operating system

• Network information

• Pages viewed

• Website interactions

• Date and time of website visits

• Other technical identifiers

2. How We Collect Personal Information

We may collect personal information from the following sources:

Directly From You

When you:

• Create an account

• Place an order

• Subscribe to communications

• Contact us

• Use our website

• Submit information through forms

• Communicate with our support team or chat assistant

Automatically Through Our Services

We may collect information automatically through cookies, pixels, analytics tools, and similar technologies when you browse or use our website.

From Service Providers

We may receive information from companies that provide services to us, such as:

• Payment processors

• Shipping and fulfillment providers

• Website and technology providers

• Analytics providers

• Customer support providers

From Other Third Parties

We may receive information from business partners, advertising partners, or other third parties where permitted by applicable law.

3. How We Use Your Personal Information

Depending on how you interact with TIRTAM, we may use your personal information for the following purposes:

Providing and Improving Our Services

We use your information to:

• Process and fulfill orders

• Process payments

• Arrange shipping and delivery

• Provide order and tracking information

• Process eligible refunds and returns

• Manage customer accounts

• Remember preferences

• Improve our products, website, and Services

• Provide customer support

• Enable product reviews

• Improve your shopping experience

Customer Support & Chat Assistance

We may use automated chat tools and customer support technologies to answer questions, assist with product and order-related queries, help you track orders, and improve our customer support experience.

Information you provide through these tools, including your email address, order number, or other information necessary to assist you, may be processed by TIRTAM and relevant service providers to provide these services.

Marketing & Advertising

Where permitted by applicable law and in accordance with your communication preferences, we may use your information to:

• Send promotional emails or messages

• Inform you about new products and collections

• Provide offers and updates

• Improve our marketing

• Show relevant advertisements

You may opt out of promotional communications at any time by using the unsubscribe option provided in our communications.

Security & Fraud Prevention

We may use personal information to:

• Protect our website

• Verify accounts

• Detect fraudulent or suspicious activity

• Prevent unauthorized transactions

• Protect our customers and business

• Maintain the security of our Services

Communicating With You

We may use your information to:

• Respond to customer support requests

• Provide order updates

• Communicate regarding your account

• Respond to questions

• Maintain our customer relationship

Legal & Compliance Reasons

We may process your information when necessary to:

• Comply with applicable laws

• Respond to lawful requests from authorities

• Resolve disputes

• Enforce our Terms of Service

• Protect our rights, property, customers, or Services

4. Cookies & Similar Technologies

We use cookies and similar technologies to operate and improve our website.

These technologies may help us:

• Keep items in your shopping cart

• Remember your preferences

• Understand how visitors use our website

• Improve website functionality

• Analyze website traffic

• Provide relevant features

• Support marketing and advertising where applicable

You can control or disable cookies through your browser settings. However, disabling certain cookies may affect the functionality of some parts of our website.

5. How We Disclose Personal Information

We may disclose personal information to third parties where necessary to operate our business and provide our Services.

These may include:

Shopify and Service Providers

We may share information with Shopify and service providers that assist us with:

• Website hosting

• Payment processing

• Analytics

• Customer support

• Cloud storage

• Order fulfillment

• Shipping and delivery

• Website functionality

Marketing & Advertising Partners

Where permitted by applicable law, we may share certain information with marketing and advertising service providers to help us understand customer activity and provide relevant advertising.

These providers may process information according to their own privacy policies.

When You Request or Authorize It

We may disclose information when you request or authorize us to do so, including when necessary to:

• Ship your order

• Process a payment

• Use third-party services

• Connect your account with another service

Corporate Transactions

Your information may be transferred or disclosed in connection with a business transaction such as a merger, acquisition, restructuring, sale of assets, or similar transaction.

Legal Requirements

We may disclose information when required or permitted by applicable law, including to comply with legal processes, government requests, or to protect our rights and the safety of our customers and Services.

6. Relationship With Shopify

TIRTAM uses Shopify to host and operate our online store.

Shopify may collect and process personal information relating to your use of our Services in order to provide and improve its services.

Information you submit through our store may be transmitted to and processed by Shopify and other service providers, including providers that may be located outside India.

For more information about how Shopify processes personal information, please review Shopify's privacy policy:

Shopify Privacy Policy

7. Third-Party Websites & Links

Our Services may contain links to websites, applications, or platforms operated by third parties.

If you follow a link to a third-party website, you should review that website's privacy policy and terms.

TIRTAM is not responsible for the privacy, security, content, or practices of third-party websites or services that we do not control.

8. Children's Data

Our Services are not intended for children who are under the age permitted to independently use such services under applicable law.

We do not knowingly collect personal information from children in violation of applicable law.

If you believe that a child has provided us with personal information, please contact us so that we can review and take appropriate action.

9. Security & Retention

We take reasonable measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

We retain personal information only for as long as reasonably necessary for purposes such as:

• Providing our Services

• Maintaining your account

• Processing transactions

• Complying with legal obligations

• Resolving disputes

• Preventing fraud

• Enforcing our agreements and policies

The specific retention period may vary depending on the type of information and the purpose for which it was collected.

10. Your Privacy Rights & Choices

Depending on applicable law and where you live, you may have certain rights regarding your personal information.

These may include:

Right to Access

You may request access to personal information we hold about you.

Right to Correction

You may request that inaccurate or incomplete personal information be corrected.

Right to Deletion

You may request deletion of personal information where permitted by applicable law.

Right to Data Portability

In certain circumstances, you may request a copy of your personal information in a usable format.

Marketing Preferences

You may opt out of promotional communications at any time by using the unsubscribe option provided in our marketing emails or by contacting us.

You may still receive non-promotional communications relating to your orders, account, transactions, or other necessary Services.

To exercise applicable privacy rights, please contact us using the information provided in the Contact section below.

We may need to verify your identity before processing certain requests.

11. Complaints

If you have concerns about how we collect or process your personal information, please contact us at:

support@tirtam.com

We will review your concern and respond within a reasonable timeframe as required by applicable law.

Where applicable, you may also have the right to contact the relevant data protection or regulatory authority.

12. International Transfers

Your personal information may be processed, stored, or transferred to service providers located outside India where necessary to provide our Services.

These providers may include Shopify, payment processors, technology providers, analytics providers, customer support providers, and shipping or fulfillment partners.

Where required by applicable law, we take appropriate measures to protect personal information during such transfers.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to:

• Our business practices

• Our Services

• Technology

• Legal or regulatory requirements

• Privacy practices

When we make changes, we will update the "Last updated" date at the top of this Privacy Policy.

We encourage you to review this page periodically to stay informed about how we protect your information.

14. Contact Us

If you have any questions about this Privacy Policy, our privacy practices, or your personal information, please contact us:

TIRTAM
Operated by: Trayakshyuga Commerce LLP

Email: support@tirtam.com

We will be happy to assist you with privacy-related questions or requests.

TIRTAM
Jewelry With Intention